If your company is looking to expand sales channels to embrace omni-channel fulfillment, there are things you should understand before you get started. These include specific system and process requirements to properly expand from business-to-business (B2B) to business-to-consumer (B2C), and vice versa. In this article, we will look at the key requirements for each fulfilment channel to help you ensure you are set up with the unique capabilities that each requires.